ADJ. considerable, enormous, great, limitless | full You aren't using your computer to its full potential. | true | unfulfilled, untapped | commercial | growth
VERB + POTENTIAL have, show This young man has enormous potential. | be aware of, see John Cadbury could see the potential for his product. | develop, exploit, unlock They were among the first companies to exploit the potential of the Internet. | fulfil, reach, realize Signing for a top club would enable him to fulfil his true potential.
PREP. with ~ looking for a trainee with potential | ~ as She showed great potential as an actor. | ~ for an industry that has the potential for growth